Are You Ready for Zilla-Mania!
All day long I have had Blue Oyster Cult’s classic “Godzilla” repeating on my truck CD player. Over and over the lyrics and words have amped me up to a point of mystic reality that a human “Godzilla” and the swallowing International entourage that encompasses his MLB mystic via frenzied Japanese media, a sudden influx of Asian fans with personalized and cryptic homemade signs around Tropicana Field.
You can bet the moment it was announced that the human version of “Godzilla” was on his way to the hamlet of St. Petersburg, Florida, the Rays Communications Department’s cellphones and email addresses have been bombarded with requests both for video and photo of the historic first appearance of Hideki Matsui in a Rays uniform. I did not get into the Trop. early today to witness the explosion when Matsui finally ascended the dugout steps and into the media gasping and camera clicking frenzy.
Simply put, this might be one of the biggest moves the Rays have made in a while that could turn their Designated Hitter position into a true powerhouse spot in the nightly line-up. It is going to be extremely interesting to see how Rays Manager Joe Maddon juggles the animated Wolverine/ Luke Scott and Matsui in and out of the Rays line-up, especially since both smash the ball from the left side of the plate.
But think about this all for an extended second, with the addition of Matsui who is a finessed professional hitter, the Rays finally have a guy who Maddon can be put behind anyone from Desmond Jennings (when he returns from the D L) to Matt Joyce, Evan Longoria or Carlos Pena and they will automatically see more pitches that they might be able to clobber themselves. Matsui might finally be able to help elevate the DH position for the Rays the way we hoped Manny Ramirez would have in 2011 before his own personal substance debacle.
Even the idea of Matsui playing in the field is not far-fetched especially during the Inter-League slate of games in National League parks. With the idea Scott might play a bit of First Base or the outfield plus Matsui drawing time in the outfield too, it might take the usually lighting-quick Rays outfield and make it a bit more…positioned to keep the big play from dominating the inning.
Even though Matsui has 9 years in the major leagues, it has taken its toll on his knees, but with him missing almost 2 months of the grit and grind of baseball, his knees and health might be timed perfectly to get him through the Inter-League schedule, then DH and be a valuable pinch-hit weapon for Maddon.
Of course Maddon and the Rays will not elevate the call-up of Matsui and anything “special”, but the moment the whisper was first uttered he was destined for the MLB before June, people have been lying in wait for just his arrival. Of course he will have to get used to a new band of baseball brothers, who tend to keep their clubhouse loose and free of the media drama that unfortunately follows Matsui from his homeland.
But there is a hidden gem here some people have not realized yet, but they will as soon as the MLB and Rays Team site begin to see a run on personalized Matsui # 35 jerseys and any collectible that tends to fall the way of E-bay or the Rays Baseball Foundation’s charity online auctions. Instantly the Rays will get extra press and free advertising back to the television sets in the Far East nightly as video replays and Matsui box scores and highlights hit the Web.
Do not be surprised if you see more Japanese advertisements being showcased on FSN/Sun Sports during Rays telecasts, especially on the MLB Network where fans in Japan can watch the game at almost anytime, even in the middle of the night as they get their fill of Matsui. Don’t be surprised if the blue screen to the right of Home Plate gets a few more swirling Matsui-inspired signs that will rotate as Hideki digs into the left-hand side of the Batter’s Box.
This is a big thing people. Not only does the call-up of Matsui possibly give us a profession power hitting bit of muscle, but it will open a new segment of Rays marketing, far out-reaching into the Asian baseball market as well as bring some new faces and excited fans into the Trop. Going to be amazing tonight if Matsui gets a hold of a hanging curveball and deposits it into the right field stands. Do not be surprised if the Raysvision crew already have their own “Godzilla” inspired video clip keyed up and ready to go full ballistic on the Jumbotron at the crack of the bat.